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How to Plan a Month of Social Media Content in 5 Simple Steps
If you’ve ever stared at a blank content calendar wondering what to post, you’re not alone. Social media can feel overwhelming and never...
Joelle Mumley
6 days ago3 min read


The Benefits of Storytelling in Marketing Communications
One thing I'm incredibly passionate about when it comes to marketing a business is that it’s not simply about getting noticed—it’s about...
Joelle Mumley
Apr 112 min read


4 Books to Help You Apply Creativity to Your Business Communications
Keeping Creativity Alive in Business Communications Business communications can sometimes feel a bit dry. Whether you're crafting emails,...
Joelle Mumley
Mar 263 min read


Demon Copperhead
I've mentioned before that Barbara Kingsolver is my favorite author and this is another winner from her. In fact, in terms of critical...
Joelle Mumley
Jan 17, 20241 min read


How to be an Anti-Racist
I read this book, as many others did, in the midst of the beginning stages of the Black Lives Matter movement. As I was processing what...
Joelle Mumley
May 4, 20232 min read


The Things They Carried
Why is it that short stories tend to be darker, harsher, more gut-punching than pretty much any other writing style? The best short story...
Joelle Mumley
Mar 17, 20232 min read


The In-Between World of Vikram Lall
When I lived in Seattle, I went to a lecture about the Indian diaspora. I actually don’t remember much about the woman who was hosting...
Joelle Mumley
Feb 24, 20233 min read


Where the Crawdads Sing
Chances are you’ve heard of this book... It was incredibly popular and then became a blockbuster movie. I was late to the party, only...
Joelle Mumley
Jan 23, 20232 min read


Solo Camping & Thriving in 2023
I had been planning for months, in fits and starts, for a solo camping trip to parts of Kenya I don't usually get the chance to explore....
Joelle Mumley
Jan 12, 20233 min read


A Problem from Hell: America and the Age of Genocide
As you can tell from the title, this book isn’t exactly heartwarming – it’s one of the most depressing books I’ve ever read, honestly....
Joelle Mumley
Dec 9, 20222 min read


Things Fall Apart
I’m sorry to say, the first time I read Things Fall Apart by Chinua Achebe, I did not understand what all the fuss was about. It was...
Joelle Mumley
Dec 2, 20222 min read


The Lacuna
Mexico City is among my favorite cities in the world. I visited with friends a few years ago and it stands out as one of the most magical...
Joelle Mumley
Nov 24, 20222 min read


Bossypants
Because I didn’t grow up in the US, Saturday Night Live was a show I had heard about, but it was a bit of a mystery to me. However,...
Joelle Mumley
Nov 17, 20223 min read


The Scarlet Letter
I read The Scarlet Letter by Nathaniel Hawthorne in high school. I remember sitting in the classroom surrounded by my friends and being...
Joelle Mumley
Nov 10, 20222 min read


Anxious People
(Although I can wholeheartedly recommend this novel, be aware that it does deal with the topic of suicide, mental health struggles, and...
Joelle Mumley
Nov 3, 20223 min read


On Writing: A Memoir of the Craft
I’ve never read any of Stephen King’s novels – I have nothing against him, I’m just not into the horror genre. So when I saw his book...
Joelle Mumley
Oct 27, 20223 min read


THE WARMTH OF OTHER SUNS
The Warmth of Other Suns by Isabel Wilkerson was on my “to read” list for a very long time. The length of the book (622 pages!) and the...
Joelle Mumley
Oct 20, 20223 min read


The Poisonwood Bible
When I started university, I had no clue what I wanted to study or the career I hoped to have once I graduated. I simply took the...
Joelle Mumley
Oct 13, 20222 min read


Most People Aren't Psychopaths
Lessons from Mary Shelley's Frankenstein Frankenstein is so familiar and visible in popular culture that, for many years, I didn’t feel...
Joelle Mumley
Oct 6, 20225 min read


5 Consistency Tips When Writing for Your Business
Content marketing is all about consistency. It’s the slow and steady work that builds your brand one blog, social media post, or article...
Joelle Mumley
Mar 22, 20213 min read
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